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  • # Paul Blake
  • # Dating
  • # 7 February, 2020

ONLINE DATING INDUSTRY – OVERVIEW

DATING INDUSTRY

Dating was considered a taboo while back, but not anymore. The meeting of couples has doubled in the last decade to about 1-in-5. The trend of dating apps has not just normalized but also supported, you are most likely to prefer meeting your next partner online rather than through your family or co-workers.

With the huge demand for dating apps, several apps have been developed over time. Since the launch of Tinder, hundreds of dating services have appeared in app stores worldwide.

Online Dating Services Key Market Segments:

By Service

  • Matchmaking
  • Social Dating
  • Adult Dating
  • Niche Dating

By Subscription

  • Annually
  • Quarterly
  • Monthly
  • Weekly

By Demography

  • Adult
  • Baby Boomer

By Region

  • North America
  • Europe
  • Asia-Pacific
  • Rest of Asia-Pacific

Online Dating Industry User Breakdown

Users by age(years):

A rough breakdown of users on the basis of age

  • 18-24: 19%
  • 25-34: 40%
  • 35-44: 23%
  • 45-54: 12%
  • 55-64: 5%

Users by gender:

A rough breakdown of users on the basis of gender

  • Male: 78%
  • Female: 22%

Global Revenue Chart

Rough global revenue comparison of dating apps

United States US$973m
China US$229m
United Kingdom US$153m
Germany US$78m
India US$63m

 

A Peek into The Future

With the new technology that’s been coming into the market, the future of dating apps seems to change: become more innovative and the competition gets hard. If the integrity of the apps doesn’t fall, there’s a huge possibility of dating apps becoming a constant and go-to source for meeting strangers.