ONLINE DATING INDUSTRY – OVERVIEW
DATING INDUSTRY
Dating was considered a taboo while back, but not anymore. The meeting of couples has doubled in the last decade to about 1-in-5. The trend of dating apps has not just normalized but also supported, you are most likely to prefer meeting your next partner online rather than through your family or co-workers.
With the huge demand for dating apps, several apps have been developed over time. Since the launch of Tinder, hundreds of dating services have appeared in app stores worldwide.
Online Dating Services Key Market Segments:
By Service
- Matchmaking
- Social Dating
- Adult Dating
- Niche Dating
By Subscription
- Annually
- Quarterly
- Monthly
- Weekly
By Demography
- Adult
- Baby Boomer
By Region
- North America
- Europe
- Asia-Pacific
- Rest of Asia-Pacific
Online Dating Industry User Breakdown
Users by age(years):
A rough breakdown of users on the basis of age
- 18-24: 19%
- 25-34: 40%
- 35-44: 23%
- 45-54: 12%
- 55-64: 5%
Users by gender:
A rough breakdown of users on the basis of gender
- Male: 78%
- Female: 22%
Global Revenue Chart
Rough global revenue comparison of dating apps
United States | US$973m |
China | US$229m |
United Kingdom | US$153m |
Germany | US$78m |
India | US$63m |
A Peek into The Future
With the new technology that’s been coming into the market, the future of dating apps seems to change: become more innovative and the competition gets hard. If the integrity of the apps doesn’t fall, there’s a huge possibility of dating apps becoming a constant and go-to source for meeting strangers.