Why should we use WordPress or why to switch our website to WordPress? Starters often have this question in their mind. Right? Wait…Are you a beginner too, running a small business having the same questions in mind? Well, you have landed at the right place. The answer to your question of why you should choose WordPress for your small business website is right here. We will take you to a ride where you will get what you are looking for. Let’s take an overview of the ride:

1. Choose WordPress for Your Small Business Website
2. Reasons why you should use WordPress
3. The Queries Snippet
    3.1. Is WordPress Good for a Website?
    3.2. How Do I Set Up a Website for my Small Business?
    3.3. How Do I Build a Website Using WordPress?
    3.4. Can Anyone Use WordPress?
    3.5. Can you use WordPress for Free?
    3.6. How Much Does it Cost for a WordPress Website?
    3.7. What is the Difference Between WordPress.com and WordPress.org?
4. Bottom Line

Choose WordPress for Your Small Business Website

While building a website, there are so many options to choose from. But there are even more reasons why you should WordPress as a platform for your website. WordPress is the most used and an open source Content Management System (CMS) in the cyberspace. Out of plenty of reasons to choose WordPress, some are discussed below:

Reasons Why you should use WordPress

WordPress is Free of Cost

Who does not like useful things free of cost? Everyone want such kind of things for which you don’t have to pay. This is the one main reason to choose WordPress. You can download this software and use it for absolutely free.

Open-source CMS

One of the reason Why WordPress is the best platform is that it is open-source which means that you have open access to use WordPress. However, that does not mean that your website will be at risk. WordPress has provided the proper security to its users. However, you can build code for free through WordPress.

Simple and Easy to Use

Complicated tasks or things often irritates people. People mostly go for those which are easy going and smooth. So is the case with WordPress. It does not need any rocket science to run. WordPress is easy, simple and smooth software to use.

WordPress is Responsive

Living in an era where everything is viewed on a small screen ho wouldn’t want their website to be responsive or mobile-friendly? Count on WordPress and here you go. WordPress makes your website mobile-friendly so that your customers can view your site on any screen which in turn will have a great impact on your customers.

Easily Manageable

As mentioned above, WordPress is simple and easy to use software and because of this, it is very easy to manage. WordPress has provided different tools through which you can manage your posts easily.

SEO Friendly

Every site owner wants to rank high on search engines. WordPress has the potential to make this dream come true for them because the search engine giant Google prioritizes WordPress websites. By using WordPress, you can enhance your rank in the search engine.

Safe and Secure

Hacking, spamming is common nowadays. You must have to keep an eye around in order to be safe. Good news is that WordPress has given you relief from this huge responsibility. WordPress keeps hackers away from your site giving you the best protection through updates so that your data may not be robbed by other sites.

Includes the Huge Amount of Professional Themes

The visualization of a website can have a great impact on the customers. WordPress provides an extensive series of themes for their users. You can choose any of your choices either free or by paying them a bit.

The large Number of Plugins

WordPress provides a wide range of both free and paid plugins for their users. In order to enhance your user experience, you can select any plugin from here to add more features to your website.

WordPress Provides Different Features to Customize Websites

WordPress has made customization easy by providing different features. You can customize your website as you want whether in look, content or anything. WordPress has provided simple and easy tools through which you can have your desired thing.

Flexible and Adaptable

One of the other reason why you should choose WordPress is its flexibility and adaptability. You can do anything you want with it. You can customize your pages, themes, manage your content, plugins and many more things with this software. However, you can use WordPress for your small business website, an e-commerce website or either for a personal blog. WordPress is a bumper package you can say.

It Provides Multimedia Support

WordPress provides its users an open ease to upload any media. You can add text, images, audios, videos or whatever you want to upload to your website. You have full access to it.

WordPress Updates Constantly

WordPress provides its user the advantage of constant updates. The team of WordPress is consistent in fixing every issue of this software. It constantly keeps its users up to date with the latest web building technology which is highly important for maintaining the security of the website.

Provides eCommerce Solutions

If you want to set up your online store then WordPress is the platform to go. WordPress has a lot of tools, plugins, services etc. that will be very essential for running your online store. Why wait then?

Integrating Social Media

WordPress also provides its users the facility of social media integration. With this, people can reach out to you through their social media accounts of Facebook, Twitter etc. They can comment on your posts giving you their own viewpoint and can interact with you. However, with social media integration, your website is exposed to a more expanded platform.

Multi-User Access

If your website is running by different persons but only one user can access the website at a time, then WordPress is the solution to this problem. WordPress is facilitating its user by providing multi-user access feature. WordPress provides the following access roles:

• Administrator (Can have access to everything)
• Editor (Have access to all content)
• Author (Can publish, edit and delete their own posts)
• Contributor (Can manage their own posts with the approval of Admin or Editor)
• Subscriber (Can view posts and create and edit their profile)

Provides the Scheduling of Posts

Providing post scheduling facility is another reason why to choose WordPress. With WordPress, you can write your content and schedule them. It means if you want to posts your things or content at specific times then WordPress is the way to avail this opportunity. It has made the publishing of thing lot easier.

Publish your Content Anywhere Anytime

If you have the WordPress application on your handy device, then there’s no worry for content publishing. You can publish your content anywhere anytime from your mobile or tablet if it contains the WordPress app in it. It is that much feasible.

Multilingual

If you are not a native English speaker, then you don’t have to worry about that. WordPress has availed you this solution. You can translate WordPress into almost 170 different languages using their plugins like Polylang, WPML or qTranslate X.

WordPress Rules the Content Management System Market

WordPress is not only the most popular but also the most preferable Content Management System (CMS) in the digital world. According to W3Techs, WordPress is the most used CMS platform. 59.4% of all the websites are using this software.

The Queries Snippet:

Let’s discuss some of the queries concerning WordPress that people often ask:

Is WordPress Good for a Website?

The answer to this question is simply yes! People often think WordPress is just a platform for blogging which is not true. However, that used to be true back then but not in the present. With the changing time, WordPress has made progression and has transformed itself from a Blogging Platform into a dominant Content Management System (CMS).

How Do I Set Up a Website for My Small Business?

Here are a few simple steps that u will need to set up a website for your small business:

1. The first step is to decide the name of your business website, also termed as the domain name (e.g. yourwebsitename.com), and then go for the registration process. But remember you should not have to choose that name of your website which is already in the market. To find out the availability of your website, there are different platforms like NameCheap, GoDaddy or Bluehost. Type your domain name in their search bars and just check it out! But prefer to make domain name short and easy so that it is remembered and pronounced easily.
2. After choosing the domain name, now it is time for you to choose the right platform and host for your website. You can choose any platform which you find suitable for you like Bluehost, NameCheap, GoDaddy and many more.
   • Bluehost is the number 1 and the most versatile web hosting platform. You can create, register and host your website here. However, its pricing packages are high as compare to other hosting platforms as it gives the most valued hosting to their customers. Bluehost provides different types of hosting and domain services like shared hosting, WordPress hosting, VPS hosting, Cloud hosting etc.
   • NameCheap is a domain registrar and a hosting option which provides the cheap pricing to their customers. NameCheap offers the high quality hosting products at the most reasonable prices. It is easy to manage and is user-friendly. However, Namecheap is among the top 10 hosting platforms globally.
   • GoDaddy is also a domain registrar as well as a web hosting platform dedicated to small ventures. It provides the affordable web hosting but there has been some ad user experience related to web hosting of their customers.
3. The next step is the listing of your website content. The content list shows what your company wants to say. It should be simple and concise. Basically, there are four pages of the website: Homepage, Products, and Services page, “About us” page and the Contact us page. On the homepage, the name of your company, a little description of what makes your company unique and why one should choose this, might be included. The products and services page of your website showcase the services and products that the company is offering. The “About us” page gives a thorough description of your company. On the other hand, the Contact us page gives the contact information for reaching out to you.
4. After outlining your website content, the next thing is to design your company’s logo. The company’s logos have a great impact on their customers. The font style, color etc. affect your website design. It might have the potential to attract or distract your customers. It’s perfect if you already have your logo. If not, then you can create it by yourself or you can hire professionals to make it for you.
   • If you want to make your logo by yourself then there are plenty of software that allows you to create your company’s logo. One of which is Tailor Brands. You can easily create your stunning logo by trying out this software for free. However, you can then subscribe and get access to their branding tools. If you like any design from them you can download it by paying an affordable amount of money.
   • If you don’t have the skills of designing your own company’s logo then you can count on the professionals. Coding Pixel is here to provide you with the service. However, you will have to pay a little to them for the designing.
5. The last but not the least but one of the most important step is the designing of your website. Once you have done all the above mentioned things for your small business, then it is the time to compile up the above things and give it a look. The design makes the customer decide whether to stay or leave the website so it needs to be carefully designed.

How Do I Build a Website using WordPress?

WordPress is the easiest platform to use. Once you have purchased your domain name and have chosen your hosting platform, now it is time to run your website. For this, you have to go through the following steps:

WordPress Installation

Install WordPress to your domain firstly. There are two ways to install WordPress.

One-Click-Installation

Usually, the hosting platform gives the ease of One-Click-Installation of WordPress. This is how you will install WordPress from your hosting platform in a click:

• Log in to your web host
• Go to the control panel
• Click on WordPress
• Select the domain for installing your website
• Move your courser on the install button, click on it and you are done

Manual Installation

In case, your host does not provide you the One-Click-Installation service then you can use the following steps to install WordPress manually:

• Download WordPress from https://wordpress.org/download/
• Make a new folder on the desktop. Then unzip WordPress in this folder.
• A file named wp-config-sample.php will be in it, rename it to wp-config.php
• Open the wp-config.php file in the text editor. There, you will have to provide your database information. Following things will be required form you:
  • DB_NAME (You will have to write your database name here. If you don’t know your database name, you can ask it from your host)
  • DB_USER (Write you hosting username here)
  • DB_PASSWORD (Here you will have to give your hosting password)
  • DB_CHARSET (Character set usually does not need to be changed)
  • DB_COLLATE (The Database Collation should be left blank)
• After, filling the required information, save the file now.
• Now you have to log in to your hosting FTP for which you have to download FileZilla first. File Transfer Protocol (FTP) address normally appear as yourdomainname.com. However, username and password will be the same that you used for registering to your host.
• Upload all your files from the WordPress folder to your FTP server.
• Now go to the URL com/wp-admin/install.php. This page will appear there:

Just fill out the gaps, click on Install WordPress and you are done.

Selecting a Theme for your Website

After installing WordPress successfully, you will now have a clean website ready for the customization of your choice. WordPress offers a wide variety of themes for their users. You can choose any of your desired themes for free from here. What are you waiting for now? Go and grab your favorite theme! Unable to find and apply a theme? Let us provide the proper guidance:

• First of all, just type in your URL like this https://yourwebsite.com/wp-admin (that’s how you log in to your WordPress Dashboard). This is how your Dashboard will look like:

Now you are on the dashboard which means you have access to various free themes. Click on the “Appearance” in the sidebar, then click on “Themes” and here you go.

Browse in the themes of your choice, select which you like most and click on install now button.

• Installed? Click the activate button. Tadaa!

You can change your theme whenever you want but that doesn’t mean it will remove your previous data. So, go easily!

Create New Pages and Adding Content

After installing the theme of your choice, now it’s time to get ready for the content and the data creation. Let’s dive in deeply:

• If you want to add any page like “About us” or “Products and Services”, click on the “Pages” button in the sidebar of the dashboard and then click on “Add new”. A screen, just like Microsoft Word page, will appear. You can add text, images or whatever you want just like the way you add in MS Word and then save it.
• If you want your page to be linked to the menu then click on the “Appearance” button, then click on “Menus” in the sidebar of the WordPress Dashboard, now search the page you have created, click on the checkbox of that page which you want to link with your navigation bar and then click on the “Add to Menu” button below.

If you want to create categories of your posts, click on the “Posts” button in the sidebar and then to “Categories” button. Here you can create different categories of your posts by giving names. On the other hand, if you want to create a blog post then, go to “Posts” and click on “Add New”. Now just add the suitable category for it.

Customization and Modification

Through WordPress, you can customize and modify anything you want.

• If you want to change your page title or tagline then go to “Settings” in the sidebar, click on the “General” button and go ahead to make changes.
• You can also restrict your visitor’s comments on your site. Just go to “Settings”, click on “Discussion” and then untick the “Allow people to comment” button.

Installing Plugins

WordPress is plenty of free plugins. Basically, plugins add more features and functions to your website. To install plugins from WordPress, click on the “Plugins” button, then to “Add New” and search the plugin which you want to install. After finding the required plugin just click on “Install” and here you go.

Can anyone use WordPress?

WordPress is the most used and the most popular open-source Content Management System (CMS). It is used to create any kind of website. Anyone can get access to it.

Can you use WordPress for free?

Yes, WordPress is a free software. You can download, install and use WordPress for free.

How much does it cost for a WordPress website?

As mentioned above WordPress is certainly free and is an open source CMS. The only cost comes from the domain and web hosting. However, the estimation of the exact cost can be a bit difficult because the actual cost depends totally on your preference and needs. Normally, the domain cost ranges from $10 to $15 per year while price varies for web hosting service. It can range from $45 to more than $1000 per year depends on what type of hosting you choose Shared hosting, VPS hosting or dedicated hosting:

What is the difference between WordPress.com and WordPress.org?

This is the question many users are keen to know. WordPress.com and WordPress.org look like they are almost similar which is actually not. Let’s dive in deeply:

WordPress.com	WordPress.org
WordPress.com is a hosted service. WordPress is already installed in it, you don’t need to install WordPress by yourself.	WordPress.org is self-hosted. To use the WordPress software at WordPress.org, you yourself have to install it on your web server.
On WordPress.com, you just have to sign up for an account to create a website.	Creating a website with WordPress.org can be a bit tricky. You have to go through a series of steps to build a website.
You can get free access to different features using the basic package. But for getting access to additional and premium features and functions, you have to pay for it.	WordPress.org is absolutely free. You can create as many websites as you want at no cost. (The only cost will be of the domain and the hosting platform)
WordPress.com provides you full security from hacking, spamming, updates, backups etc. You just have to focus on your site rest is the duty of WordPress.com.	With WordPress.org, the responsibility of your company’s security is solely dependent on you. You must have an eye on all these things like spamming, hacking, backups etc.
In WordPress.com, you cannot upload your plugins and themes. You only have to choose from the given list of plugins and themes. Apart from this, you don’t have access to your database files and backend codes.	With WordPress.org, there’s no restriction. You can upload your own plugins and themes which you want. However, you have access on all your database files as well as to the backend codes.
With free package plan, you will have a subdomain of WordPress.com which will look like this: yourdomain.wordpress.com However, you can get a custom domain name by paying them.	You can use your desired domain name in WordPress.org. It will look like as: yourdomain.com

Bottom line:

WordPress put forth immense flexibility for their users. After having the proper knowledge of its benefits, one must not resist using WordPress. It is simply easy and useful. Whether it is a company website, e-commerce website or a personal blog, WordPress is the best way to get started with web development. If you are looking for a web developer and designer, then Coding Pixel, in no way provides you the best web designers and developers. Coding Pixel is a software development company dedicated to promoting their customer’s business.

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